Lacoste is a French apparel company founded in 1933 by owner Rene Lacoste. Known for his determination and perseverance on the tennis court, Lacoste was dubbed "the Crocodile," which led to the company's easily recognizable green crocodile logo on its apparel and accessories. Though the company is famous for its tennis shirts, Lacoste also sells other high-end apparel and accessories. The style of Lacoste is ageless, which allows shoppers from all types of age ranges to find clothing and accessories suitable for them. Due to its popularity, Lacoste is sold in many different countries, including Canada.
The website is easy to navigate, allowing filtered searches for specific needs, giving first time and veteran shoppers a pleasant shopping experience. Lacoste Canada also keeps up to date on current collections, making a separate tab on the website for users to access and browse. Customers can also create an account to store data or a wish list for future purchases. This eliminates the hassle of constantly having to re-type information and allows customers to keep track of all their orders in one place.
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